TD Bank Group (TD) has been named the “Best Consumer Digital Bank in North America” for the second consecutive year by Global Finance in their World’s Best Digital Banks Awards 2022. The Bank’s results were driven by six regional category wins for North America, including the Bank’s success in its mobile and online properties.
“We are honored to have been recognized by Global Finance once again for industry-leading digital capabilities,” says Rizwan Khalfan, Chief Digital and Payments Officer, TD Bank Group. “We remain committed to exceeding our customers’ evolving needs and expectations and will continue to leverage our innovation ecosystem to reimagine the banking experience for our customers.”
TD continues to leverage its innovation capabilities to better support customers with new tools and more personalized digital experiences as evidenced by recent industry reports.
According to Sensor Tower, a provider of market intelligence on the global digital economy, TD has the largest number of monthly active users among the mobile banking apps in Canada. recently published 2022 mobile banking report also highlighted the Bank’s strong engagement metrics for its ever-growing user base.
Similarweb, a leading platform for understanding online behavior, also ranked TD as its top bank for online consumer engagement in Canada. Similarweb data noted that TD outperformed its peers for web presence and web reach in terms of total audience, visits, and engagement rates.
Both reports follow recent recognition from data.ai, Comscore, and Touchpoint/Curinos, which placed TD in the top spot in Canada across several digital consumer, engagement, adoption, and experience categories. According to Mobile Customer Experience Analytics, a partnership between Touchpoint Group and Curios, TD is the highest-rated app among the Canadian Big 5 banks based on “engaged customer feedback” during the past 12 months.
Global Finance award entries were shortlisted by a team of digital and banking experts from Infosys, with editors at Global Finance choosing the final selection of winners. Winners were judged on the following criteria: strength of strategy for attracting and servicing digital customers, success in getting clients to use digital offerings, growth of digital customers, breadth of product offerings, evidence of tangible benefits gained from digital initiatives, and web/mobile site design and functionality.
Source: Newswire